Finding true meaning, serenity and silence amidst the daily hustle and bustle. Time passes us by quickly, we feel overwhelmed with everything life throws at us and we barely stop to consider what we perceive. Sometimes we need to get away from all the busyness, take a deep breath and return to a calm state of mind.
Studio Seijaku – a multidisciplinary design studio which offers a variety of services around branding and interior. Within these different disciplines, serenity is the main subject.
We live in a hectic world where it can be challenging to take a deep breath and truly connect with our surroundings. Our studio brings harmony to projects and interiors by crafting designs that are both soothing and softly engaging to the senses.
The concept centers around serenity, connection, and an aesthetic of understated beauty.
Seijaku (静寂): serenity, silence.
In recent years I have discovered that for me serenity is a fundamental element within the projects I create. Especially now that we don’t often experience ultimate peace anymore due to all the busyness around us. With a serene design, whether creating conceptual or interior designs, we can achieve a calm state of mind in a busy life.
The inspiration for my work stems from the Japanese aesthetic of Seijaku, and over the past year, this vision has evolved into my own design studio where I bring the essence of Seijaku to life through my projects.
My search for pure refinement moves fluidly among soft tones and neutral finishes. Warm minimalism, minimalism without losing expression, is achieved by refined details and an unobtrusive beauty. This defeats the ephemeral and creates more of a sense of timelessness.
‘I approach design through a subtle yet stimulating aesthetic. I strive to create concepts and spaces that allow one to briefly disconnect from all the hustle and bustle around us.’
– Afifa, founder
The upcoming selected interior objects consist of pieces with a serene character to create an intimate space. The different influences, materials and shapes create unity despite the differences. At first glance, the objects are simple, but a longer look reveals a certain complexity, reflected in the textures, finishing and details.
